Head of Awareness (Loved wardrobes start here.)

• Build and run our PR strategy, keeping a steady drumbeat of news and feature stories
• Be the main point of contact for media enquiries and manage relationships with journalists and editors
• Secure speaking opportunities, awards entries and invites to key fashion and tech events
• Build relationships with industry and governing bodies to keep Whering at the heart of industry change
• Land sponsorships, co-marketing campaigns and product collaborations, working with product and marketing to bring them to life
• Plan and deliver influencer and creator activations, from scouting and briefing to building long-term partnerships
• Champion product features that help drive top-of-funnel growth
• Track reach, engagement and ROI, and report results to the leadership team

• 4-day work week
• Unlimited holidays
• Hybrid working-remote and in-person London office

• You’ve led PR, partnerships or brand awareness for a consumer brand, ideally in fashion, beauty, lifestyle or tech
• You have strong, existing relationships with journalists, editors and creators
• You’ve secured and managed brand partnerships, sponsorships or co-marketing campaigns from pitch to delivery
• You’ve planned and run influencer campaigns, including negotiating rates, contracts and deliverables
• You’ve owned a strategy and budget, and can show the reach and ROI your work delivered
• You’re a confident writer, comfortable drafting press releases, media kits and op-eds
• You’re plugged into fashion and culture, and know who’s styling who and what’s coming next

Nice to have:

• Experience in a startup or fast-growing app business
• Relationships with industry bodies
• A passion for sustainable fashion and circular consumption
• Experience securing speaking slots and awards for a leadership team
• Experience running brand activations or live events