Job description
Role Overview
Across different marketing functions (customer marketing, demand generation, product marketing, brand marketing, communications etc), our targets are closely tied to the company’s sales targets.
The marketing team at Revinate is focused on both the long term (brand equity building) and the short term (performance marketing, demand generation). Across different marketing functions (customer marketing, demand generation, product marketing, brand marketing, communications etc), our targets are closely tied to the company’s sales targets.
As a marketing coordinator on the team, you will be focused on moving the needle for the marketing team across different marketing functions including events, email, content marketing.
This role primarily focuses on EMEA and APAC markets and reports to the VP of Brand Marketing and Communications. Based in EMEA, the person will also work closely with the Head of Commercial Sales for EMEA.
What You'll Do
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Own regional marketing - event planning, email campaigns, social posts, short and long tail content - for EMEA and APAC market audiences. The ownership extends to writing copy and working with the larger marketing team for execution.
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Collaborate with sales, CS, and the Demand Gen team on list management, database additions, and nurture campaigns
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Execute multi-channel campaigns, ensuring alignment of messaging to achieve consistency and effectiveness across APAC and EMEA markets
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Track analytics and contribute to optimization of email marketing and social channels on a frequent basis
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Follow analytics to extract key insights for future campaign development, go-to-market strategies, and tactics
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Support marketing team as needed in other areas/functions based on team requirements that necessitate an all-hands-on-deck approach
What You'll Bring
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Bachelor’s degree in marketing, business, or related field
- 3+ years of relevant experience in marketing
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Excellent written and verbal communication skills with keen attention to detail
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Proven experience developing marketing plans and campaigns within a B2B/SaaS environment. Minimum 2 years work experience
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Strong project management, multitasking, and decision-making skills
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Metrics-driven marketing mind with eye for creativity
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Experience with marketing automation (Marketo) and CRM tools (Salesforce)
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Experience with a CMS (WordPress or similar)
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Superb adaptability in an ever-changing environment
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Collaborative and can-do team spirit
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