Social Media and Content Assistant- MSQ

JOB DESCRIPTION

Social Media & Content Assistant

GRADE / SALARY

L7

HOURS

37

RESPONSIBLE

To

Head of Marketing, Media & Communications

For

N/A

LOCATION

Head Office

GENERAL DESCRIPTION OF DUTIES

To support the Head of Marketing, Media and Communications in the day-to-day delivery of social media, content and marketing activities.

The duties and responsibilities of this role include supporting social media management, content creation and literature design, photography and video, website content, proofreading and copywriting, as well as general marketing administration, advertising, promotions and attending company events.

SPECIFIC DUTIES

· Create, prepare, schedule and publish engaging visual and written content across tmactive's social media channels, including Facebook, Instagram, TikTok and LinkedIn. This will include photography, video, Reels and other short-form content, as well as supporting campaigns designed to increase reach and engagement.

· Monitor and support communication via social media, email and website queries, responding where appropriate and escalating queries as required.

· Design and produce promotional materials, marketing literature and digital content using Canva, Adobe Creative Cloud, Adobe Acrobat Pro or similar design software, ensuring content is accurate, engaging and consistent with tmactive's brand guidelines.

· Update, maintain and check the company website, ensuring content is accurate, current and appropriately presented.

· Support internal communications, including the preparation and collation of information for newsletters, internal events, site noticeboards, posters and displays.

· Assist with the creation and administration of marketing campaigns, promotions and initiatives, including the promotion of SWIMTAG and other technology designed to increase participation and usership.

· Support the promotion of activity programmes across tmactive sites, including Active Communities, Swim School and courses, and visit sites to gather content and ensure promotional displays and marketing materials are current and appropriately presented.

· Assist with proofreading and the production of copy for marketing, digital and internal communications.

· Manage and maintain the photo library, ensuring files are appropriately named, organised and stored.

· Provide support at events when required, including content creation, promotion and administration.

· Provide general marketing and administrative support as required.

• Demonstrate awareness/understanding of equal opportunities and other people’s behavioural, physical, social and welfare needs.
• To carry out any other duties which fall within the broad spirit, scope, levels and purpose of this job description.
• To attend meeting and any training as directed by the line manager.
• To ensure that reasonable care is taken at all times for the health, safety and welfare of you and other persons, and to comply with policies and procedures relating to health and safety within the Trust.
• To adhere to the Trusts policies and procedures.

This job description is not intended to exclude any task which the post holder might reasonably be required to undertake. Duties are not detailed in order of priority. Job descriptions will be subject to review when required to support the Trust objectives.

PERSON SPECIFICATION

Social Media & Content Assistant

ATTRIBUTE

ESSENTIAL

DESIRABLE

Qualifications

· GCSE Grade 4/C or above in English, or equivalent.

· Qualifications in Marketing, Digital Marketing, Communications or a related subject.

Knowledge & Experience

· Experience using social media platforms such as Facebook, Instagram, LinkedIn and TikTok.

· Experience creating content for digital channels, including social media posts, graphics, photography or video.

· Experience using design tools such as Canva or similar platforms.

· Understanding of social media trends and best practice.

· Knowledge of the leisure, fitness or community sector.

· Experience of administration and data entry.

· Experience working in a marketing, communications or content creation role.

· Experience managing multiple social media channels for an organisation.

Skills

· Excellent written and verbal communication skills.

· Ability to create engaging and accurate content tailored to different audiences.

· Must be able to deliver a high level of customer care.

· Have excellent time keeping and organisational skills.

· Photography, videography and video editing skills.

· Ability to research, plan, script and deliver engaging podcast content.

· Ability to support and create impactive and engaging promotional ideas

· Understanding of the functionality of a customer database

· Ability to write engaging copy across a range of marketing channels.

· Strong attention to detail and proofreading skills.

Attributes

· Passion for social media, marketing and content creation.

· Able to prioritise workload and commit to deadlines set

· Eagerness to learn and develop new skills.

· Versatile and proactive attitude with a passion for marketing

· Attention to detail

· Positive, enthusiastic and proactive attitude.

· Confident and friendly manner.

· To be of smart and presentable appearance.

· Self-motivated and target driven.

· Ability to work on own initiative, and in support of colleagues working in a team.

· Interest in health, fitness, sport or community engagement.

IT Skills

· Competent user of Microsoft Office, particularly Word, Excel and PowerPoint.

· Experience using Canva or similar design software.

· Good general IT skills and confidence using digital platforms.

· Knowledge of social media scheduling and analytics tools.

· Experience using WordPress or other website content management systems.

· Experience using Adobe Creative Cloud, Adobe Express or similar software.

Other

· Clean driving licence, own transport and appropriate vehicle insurance cover to enable travel to and between sites as required.

· Flexibility to work at other locations as required.

· Willingness to work occasional evenings and weekends to support events and content creation opportunities.

· Interest in the leisure industry.

Candidates should read this specification carefully before completing their application form. These criteria are used in reviewing submitted application forms as a core part of the selection process.